HOMEVIDA, the premium national platform for creative messaging initiatives on development values, social issues, corporate social responsibility initiatives and public policy matters communicated through films, has caught the attention and reckoning of the global body, United Nations.

Throwing its weight behind the film award and messaging platform, the UN has opted to enter into a partnership with HomeVida requiring the Nigerian film award platform to deploy its expertise in delivering more worthy content of public awareness and participation in UN development programmes in the country.

A memorandum of understanding between the United Nations and HomeVida was signed early in the week.

By the agreement, the United Nations has endowed a prize for the Human Development Values, focusing on the millennium development goals.

The global body will accomplish its commitments to HomeVida through its agency for millennium development implementing arm, the UN Millennium Campaign.

Traditionally, HomeVida is expected to officially announce the new partnership as well as call for participation in its award processes in respect of the UN prize on Human Development Values focusing on skilful, inspiring messaging of the millennium development goals.

On its fourth year of operation, the award has grown tremendously, attracting endowment and partnerships from such public agencies as the Economic and Financial Crimes Commission, EFCC; Independent Corrupt Practices and Other Related Offences Commission, ICPC; Bureau of Public Procurement, BPP; National Film & Video Censors Board, NFVCB; and the Securities & Exchange Commission, SEC. The platform maintains industry wide strategic partnerships with all the guilds in Nigeria as well as wide ranging media partnerships that include Multichoice’s African Magic.

Working proactively to pull an event of global reckoning in its next award, it has further signed a partnership agreement with a Lagos based creative and events platform, TBWA to mediate and position the 9th December event with its potentials for five-star trappings. The agency would pull all stops to point the crème of corporate Nigeria to seek strategic visibility and participation at the UN driven event. This year HomeVida film prizes include; Family Friendly Film Prize endowed by National Film & Video Censors Board, (NFVCB); Human Development Values in line with the MDG Short Film Script Prize endowed by the United Nations, (UN); Public Probity Film Prize endowed by the Independent Corrupt Practices & other related Offences Commission, (ICPC); Investment Market Film Prize endowed by Securities and Exchange Commission, (SEC); and Faith film Prize depicting that service to community is service to God.