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Brand Intelligence

Brand Nigeria: Experts Chart Path To Image Management

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Brand-NigeriaNIGERIA’S image in recent times has become a major concern for many of its citizens both at home and in the Diaspora. No doubt, the obvious plummeting of Nigeria’s internal and international image in spite of the huge human and natural...
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Brands And Marketing Industry: Setting Agenda For 2013

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OKUSANYADESPITE economic decline, harsh policies and stiff competition among major players in most sectors last year, 2013 is expected to see some shake ups especially in the telecommunications, power, advertising, public relations and other integrated...
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Access Bank’s ‘Early Savers’ Campaign Targets Kids

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KIDS_copyNO doubt, the introduction of ‘Early Savers Account’ by Access
Bank has significantly transformed children financial product offering in the Nigerian banking landscape since its inauguration—unerringly what the country needs in recent time...
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