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The Guardian Nigeria

Saturday 13 February 2016
Daily Newsletter:

Fashion Art Fusion Sets To Hit Lagos Runway

  • By Editor on October 24, 2015 12:30 am

LUZOLSecures GIC Motors’ Backing

After months of working on the plan, the CEO of Luzol Austin Aimakhu has announced that the 2015 edition of Fashion Art Fusion will hold on November 1, at the Oriental Hotel, Victoria Island, Lagos. Featuring works from three top Nigerian designers; Luzol, Ejiro Amos Tafiri and Ayo Van Elmer, this year will also see three final year fashion students of the Yaba College of Technology (Yabatech) showcase their works on the big stage.

As a fresh addition to the package, 2015 Fashion Art Fusion, aside from the usual fashion and art display, will also feature poetry, music and dance, with the likes of Ijodee (dancer), Squad 1, Adunni Nifattiti, Ivori (Poet), Donna the poet, Tonnie and others on the bill.

Speaking at a press conference held recently in Lagos to herald the event, as well as unveil GIC Motors as one of the sponsors, Aimakhu informed that the initiative is not just about fashion, but a celebration of the art in general.

“This is an idea that came from ones passion for the art. So, on that day, you are going to see fashion, poetry, music and dance on stage. This is actually our creation, it is meant to celebrate fashion and art. The whole idea is taking the runway from the regular runway where you just have models coming on the runway and showcasing their cloths. Through this, we are promoting music, dance and visual art,” he said.

On the involvement of three Yabatech students in the runway show, Luzol boss explained that, “this year, we want to give back to the fashion world. When you go to fashion schools, you see a lot of talents, but after school, they hardly get opportunity to showcase their work. So, we’ve decided to give these talents the opportunity to showcase their works. We are starting with Yabatech, but going forward, we are going to give students of all fashion schools in Nigeria the opportunity to be part of the show.”

On the choice of designers selected for this year, Aimakhu explained that, “initially, it was wearable arts. Queen Ahneva Ahneva who came on board the first time, does a lovely wearable art; she has been in the industry for about 30 years. Then we decided not limit it, but look for people that are creative in the fashion industry to be part of it.”

Speaking at the event, radio presenter and GIC Motors brand ambassador Freeze, commended the initiator of the project for creating a platform that celebrates Nigerian fashion in a special way.

Freeze, who is also the official host for the show noted that, “it’s an amazing opportunity to showcase contemporary Nigerian fashion. It’s a very rare opportunity that I have to work on this project. There was a time when we were importing everything, but today, we’ve been able to build our own fashion brands. With this show, more people will get to see the beauty of our fashion and art,” he said.